Much of the South is known for having a certain charm from quirky roadside attractions and quaint small towns to friendly locals who are sweeter than sweet tea. But which state truly takes the cake when it comes to being the most charming around?
A recent survey of 5,000 Americans commissioned by Oddspedia, a sports and entertainment data and betting site aimed to uncover which states most embody southern hospitality. The top spot on the resulting Southern Hospitality Index went to Tennessee, known for its music capital and other cities full of unique charm like Memphis, Knoxville, and Chattanooga. Coming in second place just a tenth of a point behind is the big peach state, Georgia, home to the city of southern hospitality, Atlanta, and taking the third spot is coastal South Carolina.
Tied at the bottom of the index as the least charming states are Delaware (which, I’d argue, is Delaware really even the South?) and Florida, the sprawling vacation destination for many. Oddspedia’s ranking was based on charm, politeness, helpfulness, and friendliness of each state. The 5,000 people polled were from the South and were asked to rank their own state and other southern states based on these factors.

Below is the full ranking of southern states according to the Southern Hospitality Index.
1. Tennessee
2. Georgia
3. South Carolina
4. Louisiana
5. North Carolina
6. Kentucky
7. Alabama
8. Virginia
9. Texas
10. Mississippi
11. Arkansas
12. West Virginia
13. Oklahoma
14. Maryland
15. Delaware
16. Florida

The website also asked respondents to name the most charming celebrities hailing from the South and it’s no surprise that the darling patron saint sweetheart Dolly Parton took the top spot (she also hails from the top charming state as well).
With her signature wit and lovable friendly laugh, Dolly Parton has also embodied helpfulness throughout her long career. Parton has brought awareness and financial aid to a variety of causes such as childhood literacy and in 2022 she received a Courage and Civility award from billionaire Jeff Bezos which gave Parton $100 million to support charitable causes of her choosing.
If there ever was a Southern hospitality icon, it’s Dolly Parton. We’ll always love you and your Southern charm, Dolly!
Looking for more travel inspo?

Most charming southern small towns
The South is peppered with charming small towns. From once-thriving spa meccas to sleepy Smoky Mountain villages, there’s something for every taste. While they vary greatly in history and landscape, there’s one thing all small Southern towns have in common and that’s community. Whether you are planning to visit or are just looking for a dose of that warm Southern charm, there are plenty of hidden gems to go around. Here are the 12 most charming Southern small towns.
1. Gatlinburg, Tennessee
Who doesn’t love a classic country mountain small town? Gatlinburg, Tennessee is set in the heart of the Smoky Mountain range and famous for its spot on the Appalachian Trail and seasonal celebrations. This small community of 4,144 residents also hosts a chili cookoff and Winterfest which are legendary shindigs.

2. Mount Dora, Florida
Mount Dora is the definition of a laid back coastal town. Idyllic beaches, Old Florida living, and tons of gourmet restaurants are just a few things that make it so loveable. The quiet small town is known for its vast variety of antique shops for any of you vintage pickers out there. Here you’ll find just about everything from estate jewellery to rare collectables which only add to the unique atmosphere.

3. Williamsburg, Virginia
Williamsburg is the best place in the country to brush up on colonial history. This historic small town is overflowing with colonial finds and rich stories. Not a history buff? No problem. The town is full of other things to do like craft breweries and haunted houses. There are also several opportunities for outdoor activities to keep you busy from cycling to kayaking.

4. Fairhope, Alabama
This tiny Alabama town founded in 1894 is known for its annual shellfish phenomenon. Each year crabs, flounder, and shrimp flood the shallow bay in what’s referred to as the jubilee. There’s more to Fairbanks than that though; the cosy Alabama gem boasts its own brewery, tons of farmers markets, Museum of History, and nearby Village Point Park Reserve.

5. Fredericksburg, Texas
Tucked within the Texas Hill Country, you’ll find one of the most adorable small towns in the Lone Star State. Fredericksburg is famous for its incredible craft beer and wine scene and great shopping. No chain stores are allowed in the city centre and the town boasts a whopping 150 boutiques alone. Whether you’re going for wine, shopping, or just to soak up the atmosphere, you’ll leave with a smile.

6. Bay St. Louis, Mississippi
Just over 50 miles from New Orleans, Bay St. Louis blends The Big Easy’s funky, artsy feel with the mellow, barefoot vibe you can find only in a tried-and-true coastal town. The beaches are dog-friendly, the blueways (water trails) are ready for exploring, and Old Town’s French Quarter appeal can’t be beat.

7. Port Aransas, Texas
Hurricane Harvey caused major damage here in 2017, but nothing can keep this resilient coastal town down. Port A remains one of the state’s main spots for fishing and its 18 miles of beautiful beaches continue to attract returning visitors and new residents.

8. Berea, Kentucky
Known as the Folk Arts and Crafts Capital of Kentucky, Berea is a dynamic spot for creators and craftspeople working across a variety of media. Many sell their wares at galleries along Chestnut Street and in both the Artisan Village and the Kentucky Artisan Center.

9. Bardstown, Kentucky
In the center of Bourbon Country, Bardstown is a hub for whiskey lovers. New distilleries stand alongside long-lived institutions, many of which offer tours and sips in tasting rooms across the countryside. Head to Bardstown Bourbon Company for creative takes on classic Bluegrass State foods and drinks.

10. Helen, Georgia
Take a trip to old-world Bavaria by visiting Georgia’s third-mostpopular destination. With its cross-gabled cottages, steeply pitched roofs, and German flags flying in the breeze, this hamlet packs oodles of character into just 2.1 square miles. The annual Christkindlmarkt (Christmas market), glühwein (mulled wine), and the occasional snow flurry make Helen a bucket list getaway.

11. Seaside, Florida
Seaside is that perfect Florida getaway, especially when you are looking for one of those small towns in the south that feels like a resort community! Known for its urban design, the pastel-colored houses and large porches and fences look like they are truly from a postcard. At Seaside you can enjoy long stretches of sandy beaches, pavilions, and even Grayton Beach State Park which features a variety of trails and a costal dune lake.

12. Wetumpka, Alabama
The name, Wetumpka, is a Creek Indian word meaning rumbling waters describing the sound of the nearby Coosa River. The Coosa River flows through the middle of the city dividing the historic business district from its residential counterpart. Bibb Graves Bridge, a focal point of the City was built in 1937. Proceed across the Bridge to the largely residential west side and discover a number of historic and beautiful homes and churches within a five-block area mainly on Tuskeena Street. On the largely historic business district east side, the Wind Creek Casino overlooks the beautiful Coosa River.
Worth Pondering…
I think, being from east Tennessee, you’re kinda born with a little lonesome in your soul, in your blood. You know you’ve got that Appalachian soul.
—Ashley Monroe